Smart Selling -
How to turn
ordinary selling into extraordinary income... Twenty "Smart Selling" training lessons that have helped thousands to earn millions with practical sales
building tools, tips and exercises that really work.
Sales training that is guaranteed to improve your sales and profits, or we refund your full purchase price. |
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TABLE OF CONTENTS |
"Smart Selling" training LESSON ONE
- Why Prospects Don't Buy
There are five basic reasons why prospects don't buy.
The sooner you learn these five important reasons,
the sooner you can get to the
sale.
-- Free "Smart Selling" training Lesson One:
"Why Prospects Don't Buy."
-- What others say about "Smart Selling" training.
-- Get "Smart Selling" training now without risk.
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"Smart Selling" training LESSON TWO
- Creating an Artful Sales Story
 For as long as
there have been sales people, those who have sold the most have relied less on artificial
closing techniques and more on creating a strong emotional bond with their prospects
through the sales story. Want to sell more? Then do this. [Where to buy.] |
"Smart Selling" training LESSON THREE
- Soliciting Success Part 1
reasons I won't buy from you. No holds
barred. I'm busy, your presentation is boring and you haven't a clue as to what
turns me on, do you? ["Smart Selling" training lesson number three is free here]. |
"Smart Selling" training LESSON FOUR
- Soliciting Success Part 2
Top ten reasons I will buy from you. The flip side: What the buyer really wants.
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"Smart Selling" training LESSON FIVE
- Soliciting Success Part 3
Creative prospecting suggestions. How to find more people who will buy from you
besides just me. |
"Smart Selling" training LESSON SIX
- When You're too Darned Lazy to Sell
Five steps to creating a canvassing-free sales
environment. Let's face it, pounding the pavement is not always the best use of your
time…especially if there's a better way.
-- Free "Smart Selling" training Lesson One:
"Why Prospects Don't Buy."
-- What others say about "Smart Selling" training.
-- Get "Smart Selling" training now without risk.
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"Smart Selling" training LESSON SEVEN
- It's Who You Know
The secret to great marketing is not brains or beauty. It's building spheres of
influence with professionals who serve your prospective clients. How to build a
steady stream of referrals from those who can best provide them to you. |
"Smart Selling" training LESSON EIGHT
- Keeping the Message Simple
The KISS formula has served us well.  Here's how it can do the same for you. Examples of
complex companies who have succeeded with simple messages and how to apply the concept at
home. |
"Smart Selling" training LESSON NINE
- How to Lose a Sale in One Easy "Smart Selling" training Lesson
After winning the toughest sales, don't let the easy ones get away. Case studies
of sales that we should have, would have, could have…but didn't. |
"Smart Selling" training LESSON TEN
- Shut Up and Listen
Your presentation can never compete with your prospect's internal one. Here's
the specific knowledge you need to butt in on that silent conversation your prospect is
having with himself. |
"Smart Selling" training LESSON ELEVEN
- Mining Gold in Your Own Sandbox
 How would you like a
fresh new list of prospects you hadn't thought of before? Two tests that will
surprise you and three ways to build new business from existing relationships.
-- What others say about this training.
-- Get the entire course now without risk.
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"Smart Selling" training LESSON TWELVE
- The Fine Art of Using References
Are you as good as you say? Who else says so?  How to get references and use them to increase sales.
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"Smart Selling" training LESSON THIRTEEN
- The Art of the Deal
How often have you heard, "It's only a good deal if both parties are
satisfied"? Mutual satisfaction is raised to a fine art. Here's how to
bring color to your own negotiating palette.
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"Smart Selling" training LESSON FOURTEEN
- Direct Mail That Really Works
Did your last sales letter get lost? Or was it simply tossed? Short,
simple and easy to apply secrets to getting your next mailing read. |
"Smart Selling" training LESSON FIFTEEN
- Doing Business with Clients Who Hate You
Let's face it.  Not everyone loves you. Can you still get them to give you
money? Three steps to get even your most dissatisfied customers to increase their
orders. |
"Smart Selling" training LESSON SIXTEEN
- Making Educational Seminars Sell for You
Seminars are an ideal way to educate your prospects and win them as customers. If I
owned a deli, I would pass out samples of Swiss cheese. Information can be offered
as samples the same way. |
"Smart Selling" training LESSON SEVENTEEN
- When it Pays to Just Say "NO!"
Time is money. Fire time-wasting customers and move on
to more lucrative opportunities. Not every customer, who pays you, increases your
income. Here's how to pick and choose your way to higher profits. |
"Smart Selling" training LESSON EIGHTEEN
- Fools Don't Only Show Up in April
Broadcast fax? Email SPAM? Avoid the downside, and learn a better
way. There are lots of effective ways to reach markets and a few really dumb
ones. Here's how to tell the difference. |
"Smart Selling" training LESSON NINETEEN
- Beware the "Ides" of Marketing
Unfinished, untested ideas are as dangerous now as Brutus was back in Caesar's
day. These common sense solutions to a few everyday-marketing questions will show
you what your prospects really want, and how to give it to them. |
"Smart Selling" training LESSON TWENTY
- My Gift to You
The best way to find out what clients want is simply to ask them . Here's a script and a plan
to call your prospects and find out what it is that they really want from you.
-- Free "Smart Selling" training Lesson One:
"Why Prospects Don't Buy."
-- What others say about "Smart Selling" training.
-- Get "Smart Selling" training now without risk.
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CONCLUSION
- Let's Make a Deal
At last: Secrets of smart selling revealed. As a salesman, I probably wouldn't
hire me. My technique is lacking and my efforts are sporadic. Yet, my sales record is
terrific. Here are my best, most successful secrets. |
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